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Vegan Soul Fest Interview

WHY WE DO WHAT WE DO

In Memory of our Mom

It was our mother, Gwendolyn who dreamed of selling the hot sauce. She set up vending tables and sold it at various farmer markets and food tastings throughout the tri-state area. As a result, the sauce developed a loyal following. In 2007 Emmaline’s Hot Sauce won the Whole Foods Local Hero Award.

After we lost our mom during the pandemic in 2020, we officially relaunched on Juneteenth this
year and long-time customers couldn’t be happier.

Our Grandmother

Emmaline Humphries

Emmaline Humphries was our grandmother. She was born in 1893 in Columbia Alabama. We proudly display her wedding photo on the bottle of Emmaline’s All-Natural hot sauce. Ms. Emma worked in her mother-in-law Pauline Stinson’s restaurant on Claxton Street in Elba, Alabama. The restaurant served the Elba County jail, jurors, visitors to Courthouse Square, and Elba's"colored" residents at the "Emancipation Day" (Aka, Juneteenth") Celebration on May 28, 1923. When the Pea River flooded and engulfed Elba, Ms. Emma cooked food to help flood victims.

By 1940, Emmaline, was the mother of 12 children. She and her family left Elba and moved to Dothan Alabama. Ms. Emma” ran a successful catering business providing wholesome meals for social gatherings in Dothan, Alabama. By 1945 she left the south during the Great Migration north, and settled in Hartford, Connecticut. We named our all-natural hot sauce in her honor. 

Drawing by visual artist Asha C. Bell. Emmaline's Great-granddaughter. Copyright 2021, Asha C. Bell. All rights reserved.

Asha Bell is from Nyack, New York. She graduated from Cornell University
in 2022 with a Bachelor of Fine Arts. She is a multidisciplinary artist
whose work centers around cultural memory, legacy, and nostalgia.